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From Lab Coats to Meme Coins: How UCLA’s Marmot Research Found Crypto Funding

UCLA scientists turned to OnlyFans and Solana meme coins to fund decades of wildlife research after traditional grants dried up—an unexpected convergence of internet culture and crypto.

JM
by Jacob Marquez · Markets Desk
Published August 3, 2026 · 3 min read

When Traditional Funding Fails, the Internet Steps In

Faced with diminishing federal research grants, UCLA researchers took an unconventional approach to supporting one of the world’s longest-running wildlife studies. The team behind the marmot project, which has been tracking yellow-bellied marmots in Colorado since 1962, launched an OnlyFans account called OnlyMarms after traditional research funding became harder to secure. Professor Daniel Blumstein conceived of the idea as grant money dwindled, and a graduate student named the account, with the team leaning into the novelty by promising subscribers “uncensored marmot content.” To date, the account has generated approximately $4,000. However, the project ultimately requires between $75,000 and $100,000 annually to support graduate students and fieldwork—funding that federal grants historically provided.

Meme Coins for Good: An Unexpected Windfall

The UCLA research team’s unconventional funding strategy caught the attention of the crypto community. Over 10 OnlyMarms-inspired meme coins have emerged on Solana’s Pump.fun platform, though their creators and any potential connection to the UCLA team remain unclear. According to UCLA, the researchers did not create these tokens themselves. Instead, community members independently developed the meme coins and notified the research team, with transaction fees flowing back to support the project. Blumstein characterized this development as a “meme coin for good,” highlighting how the crypto community has mobilized to support scientific work. This mirrors the 2024 success of Moo Deng, a Solana-based token inspired by a viral pygmy hippo that briefly achieved a market capitalization of approximately $680 million and later gained listings on major exchanges including Coinbase.

The Broader Crisis in Scientific Funding

The marmot project’s pivot to unconventional funding sources underscores a troubling shift in how American science is financed. Blumstein emphasized that the situation reflects a decline in the university-federal research partnerships that once sustained scientific advancement. The UCLA team has also explored other creative approaches, partnering with a Colorado brewery to produce a “Marmot Tears” IPA and launching a public “Fat Marmot Week” competition. According to Blumstein’s remarks to NPR, relying on OnlyFans and meme coins represents a departure from historical research funding models, with Blumstein characterizing the erosion of traditional grant structures as “appalling.” He stressed that dismantling established funding mechanisms undermines the institutional foundations that positioned the United States as a global scientific leader.

This story demonstrates how decentralized crypto communities can mobilize around causes beyond speculation, revealing the technology’s potential to reshape how society funds critical work.

Source: UCLA, via Decrypt. Not financial advice.

// DISCLAIMER: This article is for informational purposes only and is not financial, investment, or trading advice. Terminalcraft may earn a commission from affiliate links. Crypto is volatile and high-risk. Always do your own research.
JM

Jacob Marquez — Markets Desk

Jacob Marquez is the founder and editor of Terminalcraft, an independent XRP-first crypto news desk. An XRP holder and market watcher since 2016, he started Terminalcraft to deliver fast, factual crypto news without the hype.